1.1 Grasp the Concept and Characteristics of Tourism New Media.mp4+ 1.2 Exploring the Value of New Media in the Tourism Industry.mp4+ 1.3 New Media Job Responsibilities and Team Building.mp4+ 2.1 Introduction to New Media Platform Characteristics and Comparative Advantages.mp4+ 2.2 Concept and Classification of New Media Matrix.mp4+ 3.1.1 Introduction to Tourism New Media User Operations.mp4+ 3.2.1 Overview of User Personas.mp4+ 3.2.2 Methods and Process for Building User Personas.mp4+ 3.3.1 Building a Private Traffic Matrix & User Segmentation and Targeted Operations.mp4+ 3.3.2 Content and Activity Activation & Data-Driven Optimization and Iteration.mp4+ 3.3.3 Community Positioning and Setup & Content Strategy and User Activation.mp4+ 3.3.4 User Operations and Conversion Loop & Data Review and Crisis Management.mp4+ 4.1.1 Understanding Content Operations.mov+ 4.2.1 Understanding Travel Copywriting.mp4+ 4.2.2 Writing Travel Copy.mp4+ 4.2.3 Tourism Graphic Design.mp4+ 4.3.1 Classification of Travel Short Videos.mp4+ 4.3.2 Short Video Scriptwriting.mp4+ 4.3.3 Short Video Shooting Techniques.mp4+ 4.3.4 Short Video Platform Distribution Strategy.mp4+ 4.4.1 Live Stream Planning and Pre-launch Promotion.mp4+ 4.4.2 Equipment Setup and Scene Construction.mp4+ 4.4.3 Live Streaming Execution and Interactive Management.mp4+